Market Insights
Independent analysis of Australia's electricity retail market, including retailer history, pricing trends, government regulation and the factors that shape what you pay.
EV Charging Is Growing Fast. Should Monopoly Networks Own the Chargers?
A NSW parliamentary inquiry has forced a question to the surface that could shape how Australia builds out its electric vehicle charging network for years to come: should monopoly electricity distribution networks be allowed to own and operate EV chargers too?
Your Car, the Home Battery: Why 2026 Is the Year Vehicle-to-Home Charging Got Real
Vehicle-to-Home charging has moved from marketing concept to real technology, arriving alongside record EV adoption. Here is what changed, what it costs, and who can actually use it.
Next Business Energy: Why Specialising Can Be a Competitive Advantage
While most retailers chase residential customers, Next Business Energy has thrived by focusing exclusively on commercial clients, proving that specialisation can be a winning strategy in Australia's electricity market.
Ampol Energy: When a Household Name Couldn't Build a Lasting Energy Retail Business
Ampol leveraged its iconic fuel brand to enter electricity retailing in 2022, but just three years later, the company exited the market and transferred its customers to AGL.
Click Energy: How a Successful Challenger Brand Became Part of AGL
Unlike retailers that collapsed during the energy crisis, Click Energy was acquired by AGL for $115 million in 2020, showing that not all market exits are failures.
Social Energy: The Retailer That Tried to Reinvent Electricity with Home Batteries
Social Energy entered Australia's market with a vision of smart batteries and virtual power plants, but just two years after launching, it collapsed during the 2022 wholesale energy crisis.
Enova Energy: Australia's First Community-Owned Electricity Retailer Closes After Eight Years
Enova Energy was Australia's first community-owned electricity retailer, built on renewable energy and local investment, but after eight years, wholesale market pressures forced its closure in 2024.
Mojo Power: How One Retailer's Collapse Tested Australia's Consumer Protection System
Mojo Power entered Australia's electricity market as a challenger brand, but rising wholesale costs led to its liquidation in 2023, putting the Retailer of Last Resort consumer protection framework to the test.
ReAmped Energy: The Retailer That Told Customers to Leave
ReAmped Energy became one of the most talked-about retailers during Australia's 2022 energy crisis. Not because it collapsed overnight, but because it publicly advised tens of thousands of its own customers to switch to another retailer.
Discover Energy Steps Back as Wholesale Energy Crisis Reshapes Australia's Retail Market
Discover Energy became one of many Australian retailers forced to rethink its strategy during the 2022 wholesale energy crisis, scaling back residential ambitions to focus on solar, batteries, and smart energy management.
The Solar Feed-in Tariff Collapse, From 60 Cents to 5 Cents per kWh
NSW's solar feed-in tariff has fallen from a generous 60 cents per kWh under the now-closed Solar Bonus Scheme to around 5 cents per kWh today, fundamentally changing the economics of rooftop solar.
Network Charges, Why Half Your Electricity Bill Isn't Negotiable
Network charges, the cost of transporting electricity through poles and wires, make up roughly 40–50% of a typical NSW electricity bill, and no retailer can change them.
The Deregulation of NSW Electricity, How the Market Opened to Competition
NSW deregulated its electricity retail market in 2014, removing government price caps and opening the door to new retailers, a reform that reshaped how households buy electricity.
The Wave of Retailer Exits, Why Smaller Electricity Companies Are Leaving NSW
A wave of smaller electricity retailers has exited the NSW market since 2019, citing wholesale price volatility and regulatory cost pressures that have eroded retail margins.
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